Antecedents of Hotel Profitability: Empirical Evidence from Belgrade

Authors

  • Miloš Milosavljević University of Belgrade, Faculty of Organizational Sciences, Serbia
  • Nemanja Milanović University of Belgrade, Faculty of Organizational Sciences, Serbia
  • Slađana Benković University of Belgrade, Faculty of Organizational Sciences, Serbia

DOI:

https://doi.org/10.7595/management.fon.2016.0031

Keywords:

profitability drivers, profit margin, hotels, customer perception, Belgrade

Abstract

Tourism and hospitality have received an immense attention from scholars, policy holders, decision makers and other important stakeholders in Belgrade, a main tourist destination of Serbia. The aim of this paper is to determine the main drivers of profit margins in the hotel sector in Belgrade. A particular aim is to explore the effects of variables – size, market concentration, and market share and customer satisfaction – on hotel profit margins. The study analyzed the secondary reliable sources. The data were analyzed with correlations and regressions. The results indicate that customer perception is a paramount factor driving the financial performance of hotels. These findings could be useful to scholars and practitioners interested in business performances of Belgrade hotels.

 

Author Biographies

Miloš Milosavljević, University of Belgrade, Faculty of Organizational Sciences, Serbia

Ph.D. Miloš Milosavljević is an assistant professor at the University of Belgrade, Faculty of Organizational Sciences. He teaches Financial Management and Management Accounting. He has participated in numerous consulting projects in the field of financial management and controlling. Mr Milosavljević authored or coauthored more than 60 articles and conference papers, text books and international monographs.

Nemanja Milanović, University of Belgrade, Faculty of Organizational Sciences, Serbia

  MSc. Nemanja Milanovićis is currently employed as a teaching assistant at the University of Belgrade, Faculty of Organizational Sciences, Department of Financial Management and Accounting. His main fields of research interests are financial management, management accounting and startup funding models. He gained international professional experience through a number of international study and professional exchanges and research projects. He is a member of the European Finance Association and the Youth Committee of the National Petroleum Committee of Serbia - World Petroleum Council

Slađana Benković, University of Belgrade, Faculty of Organizational Sciences, Serbia

Ph.D. Slađana Benković is a full professor at the Faculty of Organizational Sciences in Belgrade since 2014. She has participated in numerous projects. During 2007/2009 she spent a period of time at the George Washington University, Washington D.C. as a research fellow. She is the President of the Management Board of the “Endowment of Milivoje Jovanović and Luka Ćelović”, as well as a member of the Management Board of the “Endowment of Đoko Vlajković”. Her teaching and research fields are financial management with a research focus on project finance, modalities of financing development projects of companies, technical evaluation of investment profitability and determination of corporate capital structure.

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Published

2017-04-22

How to Cite

Milosavljević, M., Milanović, N., & Benković, S. (2017). Antecedents of Hotel Profitability: Empirical Evidence from Belgrade. Management:Journal of Sustainable Business and Management Solutions in Emerging Economies, 21(81), 77–85. https://doi.org/10.7595/management.fon.2016.0031

Issue

Vol. 21 No. 81 (2016)

Section

Articles

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