Mapping of the Business Infrastructure in Serbia with a Special View at Brownfield and Greenfield

Authors

  • Jovanka Vukmirovic University of Belgrade, Faculty of Organizational Sciences
  • Aleksandra Vukmirovic MSc Stata,rs ltd Belgrade
  • Dragan Vukmirović University of Belgrade, Faculty of Organizational Sciences

DOI:

https://doi.org/10.7595/management.fon.2014.0008

Keywords:

business infrastructure, mapping, industrial zones, brownfield, greenfield

Abstract

Contemporary business dictionaries lack a precise definition of the notion of business infrastructure. Also, there is an open question as to what are all the things that comprise a business infrastructure. In Serbia, there is not a legislative framework yet which recognizes and stimulates its development by categories and geographic position. Parallel to the lack of notional and legislative frameworks, we can also observe numerous activities in the field of creation of development policies and project investments in concrete facilities and sites. During the previous several mandates (since 2007), the Government of Serbia has stimulated the development of business infrastructure throughout the country using the budget funds. During the same period, significant donor funds have been spent precisely for the projects in the sphere of enhancement of business infrastructure in Serbia. In addition to the definitions provided for a set of important notions, the paper also presents a structural analysis based on the results of the survey / mapping of business infrastructure. It also shows the methodological procedure with a special view at the socalled brownfield and greenfield potentials. Also, the results of the survey have been considered within a general socio economic context with a critical view at the effects of the implemented development policies.

Author Biographies

Jovanka Vukmirovic, University of Belgrade, Faculty of Organizational Sciences

Jovanka is assistant professor at the University of Belgrade, Faculty of Organizational Sciences, and professor at Belgrade Business School, Higher Education Institution for Applied Studies. She was the Head of the department for Policy of Regional Development at the Ministry of Economy and Regional Development in Serbia, mainly responsible for creating the Policy of Regional Development founded on relevant statistical indicators from local and regional levels. She was a coordinator in more than one hundred papers, author of many papers of great scientific importance, including the book “Marketing research” (2011).

Aleksandra Vukmirovic, MSc Stata,rs ltd Belgrade

Aleksandra is a master engineer of organizational sciences and the General Manager & Owner of the market research agency Stata.rs. She is the author of several scientific papers of national and international importance, and is currently preparing her PhD dissertation in the field of electronic business and internet marketing at the University of Belgrade, Faculty of Organizational Sciences.

Dragan Vukmirović, University of Belgrade, Faculty of Organizational Sciences

Dragan is a Full Professor at the Faculty of Organizational Sciences, Belgrade University and Director of the Statistical Office of the Republic of Serbia. He has published more than one hundred scientific and professional papers in the field of research, statistics, information sciences, marketing, electronic trading and Internet marketing. He participated in and managed a number of empirical studies of the application of quantitative methods in economics and e-commerce. and also participated in the design and implementation of research projects related to these fields of study.

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Published

2014-04-25

How to Cite

Vukmirovic, J., Vukmirovic, A., & Vukmirović, D. (2014). Mapping of the Business Infrastructure in Serbia with a Special View at Brownfield and Greenfield. Management:Journal of Sustainable Business and Management Solutions in Emerging Economies, 19(70), 75–85. https://doi.org/10.7595/management.fon.2014.0008

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