Towards a Review of Key Success Factors in Technology Entrepreneurship




Technology entrepreneurship, Business success, Factors


Research Question: Through a systematic review of the relevant literature, this paper identifies and analyses key success factors in technology entrepreneurship and provides a novel classification and systematization of the factors. Also, it provides a prioritization of the selected factors by tech entrepreneurs. Motivation: The conditions of uncertainty and the dynamic environment in which one technological venture operates cause that only a small number of them succeed (Baron, 2000; Changsok et al., 2012; Tomy & Pardede, 2018; Chen et al., 2019). Comprehensive systematization of success factors is lacking in the professional literature. This paper contributes to the literature in this field by systematizing and prioritizing the key success factors in technological entrepreneurship, as a usable basis for further research and decision making. Idea: The core idea of this paper was to provide an overview of existing knowledge and a systematized basis for further research, but also for work in the practice of technological entrepreneurship, giving guidance to all stakeholders and decision makers, entrepreneurs, investors and policymakers. Data: The review was conducted using online repositories of scientific publications on technology entrepreneurship success factors published in the period from 1980 to 2021. In total, 661 articles were identified, while 45 articles met the selection criteria and represent the basis for further research of this paper. In order to determine the prioritization of the identified factors, empirical research was conducted among decision makers of technological entrepreneurial ventures. Tools: The research and review of the literature were conducted by structured keyword search of the Web of Science database, while the process of article selection was performed using the identified selection algorithm, based on two phases, which both included the selection criteria. For the purposes of empirical research, the Google form questionnaire was used for collecting the data on the prioritization of the factors by technology entrepreneurs. Findings: The factors that are key to the success of technology ventures are often complex in nature. 151 originally identified success factors from different authors were classed into 31 groups. Based on the identified groups, five large groups of factors were used for classification: "characteristics of the founder/founding team", "environment", "technology and innovation", "organization" and "strategy". As a result of empirical research, the factor “motivation” emerges as the most influential factor on a venture’s success, while the “size of the founding team” is identified as the least influential. Contribution: This paper extends the existing literature providing the systematization of key technology entrepreneurship success factors with the systematization of scientific publications as a basis for further research.

Author Biographies

Nina Mihajlović, Sustainability District, Belgrade, Serbia

Nina Mihajlović is a Master Engineer in Organizational Sciences, working in the field of sustainability and circular economy consultancy. Nina’s research focus and practical expertise lie in the areas of technology entrepreneurship, sustainable development and circular and sustainable business models. She is also a GRI Certified Sustainability Professional. 

Sanja Marinković, University of Belgrade, Faculty of Organizational Sciences, Belgrade, Serbia

Sanja Marinković, PhD is an associate professor of the Department for Management of Technology, Innovation and Sustainable Development at the Faculty of Organizational Sciences. She is the author and co-author of several books and more than 70 scientific papers. She is also a lecturer for the dual award master programme International Business and Management, validated by Middlesex University London. Her research and teaching interests are in the fields of technology and innovation management, service digitalization, and technology commercialization.

Jovana Rakićević, University of Belgrade, Faculty of Organizational Sciences, Belgrade, Serbia

Jovana Rakićević is a teaching assistant at the Department for Management of Technology, Innovation and Sustainable Development at the Faculty of Organizational Sciences. She is the author and co-author of over 40 scientific papers in proceedings of domestic and international conferences and journals, as well as of 5 chapters in international monographs. Jovana's research and practical interest is in the fields of technological entrepreneurship, management of technological development, and entrepreneurial ecosystem support. She was hired as a business mentor at the ImagineIF accelerator programme for health technology startups in Serbia, and is an active member of the International Triple Helix Association.




How to Cite

Mihajlović, N., Marinković, S., & Rakićević, J. (2023). Towards a Review of Key Success Factors in Technology Entrepreneurship. Management:Journal of Sustainable Business and Management Solutions in Emerging Economies, 28(3), 15–28.




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