The Future of mobile operators - New business models
The aim of this paper is to show rising importance of business model innovation in telecommunication industry. Work gives an overview of telecommunication market, it presents the strategy mobile operators have and challenges they face to adopt to digital world. The main focus is on new business models operators can implement in order to innovate and stay competitive at the market. Cases when operators work in collaboration with startups were analysed and followed by examples from practice. The influence of digitalisation trend on Serbian telecommunication market and how mobile operators respond to it in comparison to other countries were investigated in more detail.
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